Types of Commercial Business Signs

Business signs grab the attention of potential customers. With a wide variety of different types of signs for businesses, each offers its own unique advantages. At Poyant, we take pride in over eight decades of experience designing, fabricating, installing, and maintaining exterior signage. The following list discusses the many types of commercial business signs available for your unique business needs.



Also known as internally illuminated (backlit) or externally illuminated signs, pylon signs provide excellent visibility because they are freestanding. These steel structures typically reach a minimum of 12 feet high and rest on concrete foundations. To increase their visibility further, these types of business signs rely on energy efficient LEDs for illumination. This type of exterior signage can come either single- or double-sided and may also be used to display signage for multiple businesses in an area. Frequently, businesses choose to place pylon signs near the street or major highways and freeways to direct customers to their parking lot.


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