Directional Signage


Directional signage is a type of indoor signage. These are the signs that help customers navigate through your store. Most of these signs will hang from the ceiling and be readily visible when customers walk through the front section, to help time-pressed consumers locate the items that they came in for. 


You don’t want to get too witty with directional signage––it’s there to save your customers time. However, you should consider offering signage that is ADA compliant to help differently-abled customers navigate your store effectively. 


There are two ways to go about making your in-store signage ADA complaint: 


1) You navigate ADA compliance standards yourself by consulting the official ADA Standards for Accessible Design, or 


2) You can hook up with an ADA compliant signage provider that can help get your store’s ADA signage game up to snuff. Directional signage only seeds to be changed when signs begin to show wear, or when your store is remodeled.


Note that directional signage can also come in the form of floor decals. The grocery chain Sprouts, for example, made good use of floor signage to direct the flow of traffic (on one-way aisles) and encourage social distancing.

See more services:

commercial signage melbourne

retail signage melbourne

wayfinding signage melbourne

shop signs melbourne

pylon signs melbourne

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